Meta has announced that it is now allowing its users to post NFTs across Facebook and Instagram.
Starting this week, Meta will be testing digital collectibles on Instagram with selected US creators and collectors to share NFTs that they have created or bought.
The feature includes connecting a digital wallet, sharing digital collectibles, and automatically tagging the creator and collector. This will bring NFTs to almost 3 billion users worldwide across both platforms.
According to Meta, there will be no fees associated with posting or sharing a digital collectible on Instagram or Facebook.
In a blog that Meta published recently the company emphasized, “As we continue rolling out digital collectibles on Facebook and Instagram, we’ve started giving people the ability to post digital collectibles that they own across both Facebook and Instagram.”
Meta further stated, “This will enable people to connect their digital wallets once to either app in order to share their digital collectibles across both. This further brings the two Meta apps together in the metaverse, allowing users to keep their NFTs across both platforms.”
Twitter emerged as one of the first social media platforms to embrace NFTs at the beginning of 2022 while Meta first introduced NFT usage on Instagram in the Spring. It is now allowing usage across both of its popular social media platforms.