Cash and crypto social trading platform, Bundle Africa has unveiled a web application aimed at giving its users more access to crypto trading as well as other online trading services in a launch that coincided with the company’s two-year anniversary.
The Bundle platform is on an upward trajectory and its two years have seen it grow from 3 traded assets at the time of launch to over 80 currently with a user base of over 700,000 people across Nigeria and Ghana.
Bundle believes the addition of the app will make it one of the easiest trading platforms to use in Africa and it has said it built the app with its users’ needs in mind.
Having dealt with a lot of regulatory pushback, Bundle CEO, Mr Emmanuel Babalola, said that the company has been able to cater to its users’ needs through the integration of the P2P payments platform called Cashlink which has helped them onramp and offramp users into crypto.
With over a million transactions in the first seven months of operation, Babalola attributes the company’s success to the efficient settlement system used by Cashlink that mitigates fraud from either side of the transaction.
“With the aim of helping users mitigate loss during periods of prolonged price decline, we built simple tools such as Bundle Leveraged Token (BLVTs) series which give users the ability to leverage on a cryptocurrency to either multiply the loss or profit on an asset,” the Bundle CEO added.
This initiative intends to promote the wider adoption of cryptocurrencies while making trading more straightforward and convenient for as many people as possible. Mr Babalola pointed out that crypto services should be offered on multiple platforms with all users in mind.
Bundle will be expanding their operations across Africa through this quarter and this growth will be paired with implementations to involve more social finance putting the company a step closer to its evolved mission to become a social finance app making crypto accessible to everyone.
On security, Babalola said, “We are also set to release a 2FA security feature to further protect our users. Bundle users are implored to ensure that any dealings on Twitter and Instagram are on their official handles. They wouldn’t ask you to click on any link or share your OTP with them”.
The Bundle app itself has recently been suffering a lot of downtime and glitches which the CEO addressed in a blog post highlighting the cause and steps that have been taken to resolve the issue with the hopes of rebuilding the trust of their users.
With the release of this web app, Bundle Africa intends to give users an alternative way to trade and stay true to its customer-centred business model. New and existing users as well as visitors of the site will be able to learn and stay informed with the latest news from Bundle.