On May 4th, leading cryptocurrency exchange FTX and Web3Ladies announced a collaboration to drive the adoption and onboarding of African women into the crypto space. The project has been branded as the #WomenWhoCrypto campaign and will focus on the role of education.
FTX announcement of Web3Ladies collaboration
FTX is a multinational cryptocurrency exchange built by traders offering innovative products for all kinds of users, including tokenized stocks, prediction markets and leveraged tokens. In less than 3 years, the exchange has grown to become one of the most revered with over a million users and an average daily trading volume of $10 billion.
Web3Ladies is an African network working to empower the next generation of blockchain industry female leaders to grow their knowledge, engage, build, nurture, and develop a sustainable web3 space. This made them a perfect vessel for the #WomenWhoCrypto campaign.
FTX Africa Business Development Manager, Adebayo Juwon said FTX Africa is delighted to work with Web3Ladies on this campaign and is quoted saying, “We are strong believers in education, and we have been actively collaborating and engaging in dialogue with players in the ecosystem. This partnership is no different.”
According to Oluchi Enebeli, the Founder of Web3Ladies, their network has been actively creating programs and events to equip women with the skills they need to tap into opportunities in the Blockchain and Cryptocurrency space.
The goal of the #WomenWhoCrypto campaign is to give aspiring tech enthusiasts a fighting chance to become innovators and players that can compete favourably in the global tech ecosystem.
As FTX strives to become the most innovative exchange in the industry with a powerful platform for all kinds of users, this move puts them in the lead as the first crypto exchange platform to launch a blockchain adoption campaign targeted at African women.
The campaign will feature a weekly Twitter Space that will be jointly hosted by FTX Africa and Web3Ladies. These chats would focus on educating young women about the opportunities in the web3 space and how to take advantage of the opportunities that crypto provides.